When someone I know asks me about photographic gear, I usually suggest that they check out online reviews of what they are thinking of buying; assuming that there is one for the specific piece of equipment they are looking at buying. Lately I have started to wonder about how good that advice really is. I think that the review sites are publishing all kinds of information on the equipment that:
1. Is easy to test for, rather than providing meaningful information to the potential buyers on how well the piece of equipment will work for them. As a rule, especially with camera bodies and lenses, they will compare amongst products from the same manufacturer, especially obsolete models, but rarely across products from different manufacturers that are aimed at the same market segment.
Much of the information will be informative to pixel peepers, but will have no real impact in the end results when it comes to actually taking a picture.
2. Is designed not to bite the hand that feeds them, i.e. the manufacturers or importers that supply the gear for testing. I can’t remember the last time I saw a negative review; and
3. Confusing opinion with fact and not clarifying when a comment is based on a particular market niche, use, shooting style, etc. Something that is important to a sports photographer might be of no interest to someone who does landscapes, etc.
Seldom do we get comments about:
1. Robustness – pointing out “features” that will break easily due to design or implementation issues. I really don’t want a piece of gear that will break too easily,
2. Ergonomics – simple stuff like how someone with large or small hands will be able to handle the camera, how someone with glasses will be able to use the viewfinder, how easy the adjustments are when holding the camera in shooting position, how easy / difficult it is to use the menus, etc.,
3. Limitations and advantages of the piece of equipment – sometimes a piece of equipment really will be beyond the skills a beginner will have, other times certain tasks will be difficult to do with the equipment, etc., and
4. Fluff – the camera manufacturers keep throwing more and more sophistication at us, and much of it seems to be from the marketing departments that is put there because it is a “feature” that distinguishes the product from the competitive products in the sales literature without really adding to the user experience in a meaningful way. No one ever calls them out on this, so we keep on getting cameras with more and more fluff.
Anyhow, that’s my rant for the day. Any thoughts or opinions?